This Soup’s For You
This Soup’s For You New local vendor Nona Lim of Cook! created wholesome, delicious and gourmet vegan, gluten- and dairy-free soups now available at Sigona’s....
This Soup’s For You New local vendor Nona Lim of Cook! created wholesome, delicious and gourmet vegan, gluten- and dairy-free soups now available at Sigona’s....
Nice to Know Ya, Cherimoya By Robbie Sigona Have you heard of cherimoya? Would it help if called it by its alias, custard apple? We’ve...
Introducing Kürtős Kalács: European pastries with a twist…literally Kürtős Kalács, or chimney cakes, are traditional Hungarian pastries baked & delivered daily to our stores. By...
Local Asparagus Now at Sigona’s by Robbie Sigona Local asparagus is in and I can’t wait to tell you about it. Although we’ve enjoyed asparagus...
Tempt Your Taste Buds with Greenlee’s Irresistible Cinnamon Bread Our local vendor Greenlee’s Bakery makes some of the best fresh pastries around and we’re letting...
Meyer Lemons Add Cheer to Winter Woes By Robbie Sigona Most Californians who know Meyer lemons go gaga over them. Have you noticed? Some daring,...
A Chocolate & Caramel Covered Treat from DeBrito Chocolate Factory This Hollister, Calif. company makes outrageously delicious caramel apples, and we’re giving them to you...
Savor Spring’s (early) Sweetness with Strawberries Strawberries from southern California are starting in time for Valentine’s Day. By Robbie Sigona A seriously concerned customer asked...
Chinese New Year starts February 3, 2011 The Year of the Rabbit During the Chinese New Year celebration, many foods and colors take on symbolic...
California Citrus Adds Zest to Winter Months There’s more to oranges than just Navels oranges. Meet the Cara Caras and Blood oranges, unique members of...
Carmelo Sigona emigrated in 1912 from Sicily, bringing with him the tradition of making his own wine. His grandson and namesake, Carmelo Sigona, co-owner of Sigona's Farmers Market, has fond memories of his grandfather making wine and serving it at family meals on Sundays. After years of wanting to make his own wine just like Grandpa Sigona, present-day Carmelo has finally made his dreams come true. Tune in for more.
Nothing is more rewarding to Rob Sigona, our passionate produce buyer, than taking a road trip to visit one of Sigona's favorite farmers. About a five hour drive from the Bay Area, nestled in the Sierra Nevada foothills, is the town of Springville. There you will find a place seemingly untouched by time; a place called home to orange grower Ron Matik of Pleasant Oaks Ranch. Since 1984 Ron has grown some of the best heirloom navel oranges in the state, if not the world: the heirloom Washington Navel. "I have yet to taste an orange that is better than ours,” says Matik. “Maybe some with the same sweetness, but never better.” And Sigona's agrees! Heirloom Washington Navels are the variety that got the whole California citrus market booming all those years ago. It takes special attention from the farmer to tend to the soil and the variety to produce such outstanding fruit. "Small farmers, such as Ron, are a dwindling breed,” says Rob Sigona. “They’re passionate caretakers of the the land that produce exceptional quality; they are the rare gems." It is an achievement to find such great tasting oranges to bring in for our customers. We are excited to announce we’ll get a load of specially picked and packed heirloom Washington Navels in our store this week, delivered directly from Pleasant Oaks Ranch. So, come on by Sigona's to enjoy a slice of California’s prized history…for FREE! You can get a bag of free Pleasant Oaks Ranch oranges starting today through March 5th with your coupon when you spend $30 or more in the store.